TEN

Introduction

From Missed Connections to Perfect Productions: How TEN Revolutionized Event Staffing

Behind every successful event lies countless hours wasted on finding the right technical talent. When Theodore Nelson saw event producers struggling to secure qualified technicians and skilled professionals losing opportunities due to outdated networking methods, he envisioned a solution that would transform the industry.

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The Maddening Mismatch

In event production, the traditional approach to sourcing technical talent created significant friction for both sides of the marketplace:

• Event producers wasted valuable pre-production time scrolling through contacts, making calls, and waiting for responses from technicians who might already be booked.
• Qualified technicians missed lucrative opportunities simply because they weren't part of the right word-of-mouth networks or agency rosters.
• Last-minute cancellations created cascading problems with no efficient way to find replacements quickly.
• Manual coordination of schedules, requirements, and payments introduced errors and inefficiencies that cost both time and money.
• Without standardized processes, both sides experienced communication gaps that led to misunderstandings about technical requirements and expectations.

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Connecting the Dots: Building the TEN Platform

We partnered with Theodore to create a specialized marketplace that would address the specific challenges of the event production industry. Our approach focused on understanding the workflows of both sides of this marketplace to create seamless connections.

Using Bubble's flexible development environment, we built a dual-interface platform with tailored experiences for event producers and technicians. For producers, we created intuitive tools to specify detailed technical requirements, ensuring they could communicate their exact needs without industry jargon getting lost in translation.

We implemented a sophisticated matching algorithm that connected producers with technicians who had the specific skills, equipment, and availability needed for each unique event. The system allowed for direct communication between parties while maintaining the structure necessary for clear documentation of requirements and agreements.

The integration of Stripe Connect enabled secure payment processing, protecting both parties and eliminating the awkward follow-ups that often plagued freelance technical work. Throughout development, we maintained close communication with Theodore and conducted testing with actual event producers and technicians to ensure the platform addressed real-world use cases.

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Standing Ovation: Measuring Success

Since its launch, TEN has transformed how event technical staffing works:

• Administrative workload for event producers decreased by 40%, freeing them to focus on creative and logistical aspects of event planning.
• The efficiency of the hiring process increased by 50% compared to traditional methods, with most positions filled within 24 hours of posting.
• Technicians reported a 35% increase in booked jobs through the platform, creating more stable income streams.
• Last-minute staffing emergencies were resolved in an average of 2 hours, compared to the previous industry standard of 1-2 days.
• Both sides reported higher satisfaction with job matches, as the detailed requirement specification led to clearer expectations and better fits.

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Setting the Stage for Innovation: The Broader Impact

For businesses in other industries facing similar connection challenges between service providers and clients, TEN offers an important lesson: digital platforms can do more than simply match supply with demand; they can fundamentally transform how an industry operates when built with genuine insight into industry-specific workflows.

Is your industry struggling with outdated connection methods between service providers and clients? Book a free discovery call with us to discuss how a custom marketplace solution could streamline operations and create new opportunities for growth.

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